Anil Kumar Arora

The 40+ years of career span includes progressively increasing Leadership roles in Sales & Marketing, Strategy and P&L Management with exposure to Indian & Middle-East environments in Consumer Durables, FMCG, FMCD, Brand Security Solutions & Pharmaceuticals.

My Personal Traits:

• Analyzing complex situations to develop response strategies & business plans.
• Ability to initiate effective communication to address concerns, developing consensus, crucial for effective collaboration.
• Ability to lead, inspire, & make decisions, vital to drive the organization forward.
• Understanding the Principles & Practices of Corporate Governance ensuring ethical and responsible leadership.
• I believe in Integrity, & a commitment to the organization's success.

My extensive experience and adaptability suggest a capacity to quickly learn and engage with crucial areas. My extensive experience, diverse skill set & proven achievements make me a strong candidate for a Boardroom role. My commercial acumen, operational expertise, leadership skills, and results-oriented approach align well with the requirements of effective Corporate Governance.

Having worked in multi-industry environments, I have gained the skills & confidence to view the market perceptions with multi-angle perspectives.

PROFESSIONAL ACHIEVEMENTS

• Proposed and launched innovative product range to increase the cash flow and profitability.
• Increment of Topline by reactivation and addition of Key Accounts.
• Achieved growth and horizontal & vertical expansion (in terms of volumes/Value and distribution network).
• Proposed a market coverage model leading to improved market penetration by 25% and reduction in 10% operational costs.
• Instrumental in redesigning pricing to increase 7% of topline of business.
• Evaluation of sales force with regards to sales administration functions.
• Working knowledge of field promotion.
• Evaluation of account profitability.
• Inventory Control.
• Reduction in Sales Tax Liabilities.
• Contributed in handling the processes of Sales & Mktg. for ISO 9001: 2000 certification.

I have interests in technology, reading, entrepreneurship, design and a good cup of coffee.

My expertise augments Product Launch / Product management, Business Planning & Development, Channel Sales / Distribution Management, Key Account Management, and Team Management.