I am a designer with a unique background in engineering, industrial design and user experience design. Over the past 14 years, I have created designs for a wide range of products; from consumer goods to automobiles and design software.
I am passionate about mapping consumer behaviour, identifying user requirements and creating solutions through design thinking. I am able to recognise the potential of new technologies and translate the possibilities into meaningful design solutions. I apply my engineering knowledge, understanding of technologies, design expertise and creativity to architect new paradigms of user experience.
Digital experience and virtual participation in creative processes will take a new shape due to the growth of mobile platforms, social media and open innovation. I would like to contribute to that transition by creating next generation technologies.