Anna Bertoldini
Global Head of Employer Branding in Barcelona, Spain
Anna Bertoldini
Global Head of Employer Branding in Barcelona, Spain
Ever since I was a kid, I loved a good story. Stories gave things meaning, fostered empathy, and I felt like I was a part of something bigger. Which I was.
After living in 6 countries, and traveling to 40+ more, I listened to people and learned that we all have something to teach and to tell. We just have to find our unique voice.
This led me to pursue a career in branding, helping companies either build their presence or reinvent themselves to attract the right talent and/or customers to scale sustainably.
What gets me out of bed every morning is the desire to engage and inform people with authentic and captivating content. I made it my mission to help global companies build their brand and communicate their culture, mission, and purpose with authentic and effective storytelling.
This applies to personal branding too, as I help people through their journeys of self-discovery, define their true tone and voice, and communicate their added value through targeted content strategies so that they can fast-track their career or business.
My background?
I'm a globally experienced professional specialized in Brand Strategy, Employer Branding, Personal Branding, Marketing Communications, and Content Management and Development. Working in Fortune 500 companies such as Disney, Intel Corporation, and BlackRock, I learned what makes a good brand story and how to localize it across different cultures.
Check out my blog ByAnnaBertoldini for insightful articles and follow me on Instagram @annabertoldini to keep up with my adventures.
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