"Live daringly, boldly, fearlessly. Taste the relish to be found in competition – in having put forth the best within you." – Henry J. Kaiser

I love what I do...truly. Every day for me is a new learning experience whether it is the development and execution of new ideas and strategies, leading a team, designing PR strategies, developing consumer engagement programs or travelling to new countries. All of these experiences are shaping my development as an executive, marketer, colleague, mother and friend.

As an executive, I strive to deliver solutions that meet the demands of the time, both structurally and strategically, while always keeping one eye on the future and the bottom line. I seek inspiring and progressive partners and staff to deliver our goals and objectives. I respect the team approach and welcome the opportunity to learn and share. Trust, Integrity and Loyalty are among my most important values.

As a marketer/promoter, I aspire to place passion points, consumer behaviour, brand awareness and sales at the top of the list as the key influencers and benchmarks in my decision making process. I am motivated by a great idea that is surrounded by talented people. I am told that strategy, promotion, activation, execution and networking are my strongest attributes. I am cognizant of necessary metrics, measurement and budget required to benchmark efforts.

Team Building, Strategic Planning, PR/communication, Brand Development and Awareness, Promotion, Writing, B2B Development, Media Relations - traditional and social, Sponsorship Negotiations, Networking