Ann Longley

Consultant in London, United Kingdom

Ann Longley

Consultant in London, United Kingdom

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A digital transformation expert whose career in digital spans 20 years, I have broad and deep experience working across sectors and continents modernising businesses, enriching public services, and helping save lives through the strategic and creative application of digital technology.

Combining thought leadership with entrepreneurial flair, I thrive in the area of new product development and service design. My key achievements include introducing new digital services, tools, and ways of working with the DEC, Hays, and MEC. Whilst with MEC, I identified new business opportunities in social listening, community management and content creation. I helped modernise the global marketing approach at Hays, the world’s biggest recruitment company, transforming them into a digital publisher, community builder, and one of the most engaged companies on LinkedIn. With the DEC, I helped plan, incubate and co-create pioneering approaches to delivering aid to disaster affected communities.

All these feats have involved a strong internal organisational focus leading to related expertise in employee engagement, digital workplaces, and knowledge networking in complex transnational corporations. An RSA fellow, a conference speaker, and visiting lecturer at Greenwich University, I have developed an approach to agile communications to be published in 2017 as part of a book by Routledge.