Anurag Dubey
Head of Marketing and Project Manager in Gurgaon
A seasoned Digital Marketing professional with over 8.5+ years of experience, spearheading digital marketing initiatives as the Head of Digital Marketing. I specialize in e-commerce and SaaS industries and have a proven track record of driving revenue growth through omnichannel marketing strategies, conversion optimization, and customer acquisition.
Skilled in delivering high-impact, data-driven campaigns that enhance brand visibility, maximize engagement, and scale digital footprints. Expertise in developing marketing funnels, optimizing customer journeys, and implementing automation solutions for sustained business growth.
Key Skills:
- E-commerce Digital Marketing Strategy
- SaaS Marketing
- SEO/SEM Optimization
- Performance Marketing
- Customer Acquisition & Retention
- Google Ads & Google Analytics (Certified)
- Content Marketing & Demand Generation
- PPC Campaigns (Facebook, Google, LinkedIn Ads)
- Conversion Rate Optimization (CRO)
- Email Marketing Automation (Klaviyo, HubSpot, Mailchimp)
- Social Media Marketing (SMM)
- Lead Nurturing & Marketing Automation (HubSpot, Marketo, Salesforce)
- A/B Testing & Landing Page Optimization
- Data Analytics & Reporting (Google Data Studio, Tableau)
Certifications & Tools:
- Kellogg Executive Education: Professional Certificate in Digital Marketing
- CMO Foundations: Measuring Marketing Effectiveness (ROI)
- Google Ads & Analytics Certifications
- HubSpot Inbound Marketing Certified
- Klaviyo Certified for E-commerce Email Marketing
- Salesforce Marketing Cloud Specialist
- Marketo Certified Expert
- Kellogg Executive Education Certification in Digital Marketing
- Facebook Blueprint Certification
In SaaS, my strategies have resulted in significant subscription growth by implementing scalable lead generation and retention techniques, driving up customer lifetime value (CLTV) and reducing churn rates.
My Major Career Goal:
- Strategic Leadership in Global Markets
- Digital Transformation and Innovation
- Building High-Performance Teams:
- Sustainable Brand Growth
- C-Level Executive Role
- Thought Leadership and Industry Influence
I am passionate about product marketing and management, integrating rigorous methodologies and strategic insights to launch successful products. My full-stack digital marketing approach ensures meticulous planning and execution of campaigns.
I foster a culture of creativity, collaboration, and continuous learning within my team, staying ahead of market trends and embracing new technologies to deliver high-impact marketing solutions