Ariane Lovell is a senior healthcare media strategist, entrepreneur and storyteller known for shaping high-impact earned media programs across pharma, biotech, consumer health and lifestyle brands. With more than 15 years of experience and a background that includes senior leadership at a global agency, she now co-leads Trifecta Media Group, as the Director of PR where she helps organizations build visibility through culturally relevant narratives, executive positioning and always-on news engines.

Based in Charleston, she is also a community builder and event curator, creating experiences that blend media, wellness and creative storytelling. Ariane’s work sits at the intersection of journalism, public relations and culture, driven by a passion for elevating diverse voices, strengthening community and turning meaningful moments into momentum.