ariel leigh

United States

How to Pick a Neighborhood Bar

Adulthood is defined by choices. The older we get, the more choices there are to make. What kind of car to drive, what career path to follow, how to dress, how to invest, whom to date, whom to marry, where to send our kids to school. But by far, the most important choice we can make is where to drink. Because it is this decision that informs all others. Ideally, our …

What is the Internet of Things?

If you pay even a little attention to the rapidly changing world of technology, you should have heard mention of the Internet of Things (IoT). But what is the Internet of Things, how does it work, and why does it matter. The Internet of Things is a broad term used to refer to uniquely identifiable objects and their virtual representations in an Internet-like structure.

Tech Business Roundtable with Congressman John Dingell

I attended a Business and Technology Roundtable with Congressman John Dingell yesterday. These types of forums are certainly useful for legislators to efficiently gather grassroots feedback from constituents.

How Marketing Should Be

Jumping to the front page of Reddit this week was a powerful Guinness commercial. The power is in a story that was so compelling that people shared it for the story, not necessarily the brand and Guinness gets all the goodwill.

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