Arisha Smith

Founder, Growth Marketer, and Social Media Maven in Dallas, Texas

Arisha Smith

Founder, Growth Marketer, and Social Media Maven in Dallas, Texas

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As Principal and Founder of Idyllic Interactive, I lead our team’s collaboration with large brands, niche agencies and startups; and chart the journey towards demonstrating results.

As a veteran digital marketer, I’ve designed hyper-targeted, omnichannel, social and mobile advertising strategies and executions online for the past 15 years. On the other end of the spectrum, I also advised on topics such as yield management, customer experience and sales strategy to large scale digital publishers.

In the startup space, growth is the name of the game. By leveraging my experience and our proprietary formula for growth, I help startup businesses accelerate and operate lean and efficient marketing plans.

Startup Experience:

NewMe Accelerator, Pigeon.ly, Vibe Media Holdings, Liquid Soul Media, Tom Joyner Morning Show’s BlackAmericaWeb.com, InterActive Corp : Diversity Startup Digital Initiatives

Big Brand Experience:

- Entertainment: Soul Train, NBC Universal, 20th Century Fox, Universal Pictures, Sony Pictures

- Consumer Product Goods / Retail: General Mills, Wal-Mart

- Non-Profit: American Heart Association

- Automotive: Toyota

- Technology: Microsoft Advertising / Accenture Digital

  • Work
    • Idyllic Interactive
  • Education
    • Florida A&M University