Arman Rousta

Arman is a serial Entrepreneur, and most recently the Founder and CEO of Blueliner Marketing, an interactive marketing and web development agency based in New York City. Arman is responsible for strategic planning and management and is the pioneer behind the 7 Pillars of Internet Marketing methodology and Blueliner’s offshore teams in India, Bangladesh, and China. Blueliner follows “The World is Flat” business model of efficient, 24/7 implementation and an ROI-centric philosophy. With his broad business and marketing background, primarily with start-ups, Arman has been featured in a number of popular publications, including Crain’s New York, Wall Street Journal, New York Times, Time Magazine, Popular Science, Barron’s, Inc Magazine, and American Banker. Arman also founded 401kid, a web-based financial advisory firm that helps families plan for their children’s educational expenses through an asset allocation engine. Prior to founding 401kid and Blueliner, Arman spent five years as Co-Founder and COO of Exeter Technologies, a New York based automotive electronics firm. Arman was a contributing inventor to several Exeter products and guided the launch of the popular Park Zone in 1998 by devising the marketing strategy, a training program, and an international sales force responsible for $7.5 million in sales over a two-year period. Park-Zone was sold in 1999 to publicly-held manufacturing company Measurement Specialties, Inc (AMEX: MSS) Today, Arman leads the Blueliner Marketing team, managing global operations, coordinating project teams, generating venture capital, and planning the vision for Blueliner’s future. His management skills have helped the company grow Year over Year, since it was founded in September 2003. Arman holds degrees in Economics-Political Science and Psychology from Columbia University.