Artxdesi

Artxdesi – The Art of Desi

Founded: 2015
Founders: Arko Rahi & Ruhzsn
Headquarters: India (operating in India, Nepal, Bangladesh, and USA)
Website: Artxdesi Official
Industry: Media, Entertainment, Fashion, Adult Entertainment, Talent Management

Overview

Artxdesi, also known as The Art of Desi, is a leading media company, production house, and entertainment platform that specializes in South Asian content, fashion, and adult entertainment. Since its founding in 2015 by Arko Rahi and Ruhzsn, the company has grown into a multi-faceted entertainment ecosystem, encompassing production studios, OTT platforms, magazines, resorts, fashion campaigns, and digital media services.

With operations spanning India, Nepal, Bangladesh, and the USA, Artxdesi combines traditional South Asian aesthetics with contemporary media and adult content, providing a global platform for performers, models, and content creators.

Founders & Leadership

Arko Rahi – Co-Founder & CEO

Ruhzsn – Co-Founder & Creative Director

Urni Troye – Head of India Operations
Oversees all Indian projects, talent collaborations, and production activities. She manages model recruitment, fashion campaigns, and content creation across India, maintaining high standards of creativity and professionalism.

Sharmin Roy – Creative Director, India
Leads the creative vision for Indian projects, directing photo/video shoots, designing campaigns, and mentoring models. She ensures that Artxdesi’s content resonates with audiences while maintaining a distinct South Asian aesthetic and erotic appeal.

Projects & Channels

Artxdesi manages several high-profile projects and YouTube channels:

MS Lava Dance – A vibrant platform showcasing dance performances, choreographies, and model features. YouTube

Eva Entertainment – Focused on entertainment content, celebrity collaborations, and lifestyle media. YouTube

Bong Sundari – Highlighting cultural narratives, talent showcases, and curated South Asian entertainment. YouTube

Shining Curves – Celebrating body positivity, modeling talent, and performance artistry. YouTube

Other ongoing projects include adult content series, fashion editorials, dance performances, and lifestyle media campaigns.

Models Associated with Artxdesi

Artxdesi has collaborated with over 5,000 models across India, Nepal, Bangladesh, and the USA. Notable models include:

Services & Ventures

Artxdesi functions as a multi-platform entertainment company, offering services that cover every aspect of media, fashion, and adult content:

Model Hunt: Discovering, grooming, and promoting fresh talent for projects, campaigns, and adult content creation.

Fashion: Editorials, runway shows, photoshoots, and high-fashion campaigns with a South Asian flair.

Production: Full-scale production for music videos, dance performances, cinematic short films, and adult content.

Magazine & Print Media: Curated publications covering fashion, adult content, lifestyle, and entertainment news.

OTT Platform: Hosting exclusive adult and mainstream content for global audiences.

Shooting Studio & Resort: Fully equipped studios and luxurious resorts for shoots, live events, and talent experiences.

Website & Booking Portal: Allows booking of models, reserving resorts/studios, accessing media content, and engaging with talent.

Wallpaper, Image & Video Production: High-resolution professional photography, wallpapers, videos, and content for digital campaigns.

News & Entertainment Media: Entertainment news, celebrity coverage, lifestyle content, and adult media updates.

Adult Entertainment: Erotic performances, NSFW content, sensual storytelling, cam shows, and paid adult content across platforms.

These services make Artxdesi a full-scale entertainment and lifestyle brand, bridging traditional South Asian aesthetics with modern media and adult entertainment.

Global Presence

Artxdesi operates in multiple countries:

India: Main operations, fashion campaigns, model hunts, and adult entertainment.

Nepal & Bangladesh: Talent scouting, production, and content collaboration.

USA: International partnerships, distribution of content, and digital media expansion.

The company continues to grow as a hub for cross-border entertainment, enabling models and creators to reach a global audience.

Vision & Mission

Vision: To create a global platform for South Asian models, performers, and creators, blending fashion, media, and adult entertainment into a cohesive and innovative brand.

Mission: To discover, nurture, and promote talent, produce high-quality content, and provide diverse entertainment across multiple digital and physical platforms while maintaining cultural and aesthetic authenticity.