Digital Marketing Manager in Dubai, United Arab Emirates
Z COMPUTING I Dubai (UAE, USA)
Digital Marketing Manager , Feb 2012 Current working on employment Visa.
· Expert in spy report ,charts, using live web analytics giving overview of all competitors best running adwords, keywords of competitors helping in online advertisement.
· Unique Client Accusition Technique using Google DoubleClick ad-serving http cookie, to track from company website first time visitors travel from website to website plus record all commercial advertisements viewed while browsing.
· Updating facebook pixel in company website’s header, as google analytics. Facebook pixel tool that allows to track, report on customer activity and re-target advertising to the customer’s Facebook feed.
· Expertised in Facebook Pixel Analytics to Measure, optimize and build audiences for your ad campaigns, track,target audience detailed information of your customer’s activity on your website.
· Regular update plus Comparision report with Competitors.
· Expert in Analyzing Advertisement Results using Google Analytics.
· DEMOGRAPHIC Ads : Target ad to people based on location like age , gender & City.
· FIRMOGRAPHIC Ads : IP Address of company tracing. Plus 10am till 6pm time trace.
· BEHAVIOUR Ads : Get the exact websites on every day (Sunday to Saturday)
· INTERESTS Ads : Retrive log device details of iphone , android mobile , windows or Symbian.
· GEOGRAPHIC Ads : Get exact Geographic Location (Dubai,Abu Dhabi,Ajman,)
· WEBSITE MARKETING: Retrive email from subscription selected or form fill up.
· Obtain Exact keyword used by maximum clients and the trend of visitors.
· Extract the right keyword testing from live A / B Testing .
· Identify BIDDING to get the right keyword ads to get loaded on google first page first rank.
· Retrive,identify,analyse,filter regular client leads to follow up with marketing & sales to be completed.
· Monitor,measure,report the effectiveness of each digital campaign plus ensure a high ROI campaign.
· Ability to analyse each campaign and restructure based on findings and trends in the market.
· As per budget google add words (Paid Ads Campaign) and can show good results on a regular basis.
· Campaign Monthly impressions,Monthly clicks,Average monthly conversion from traffic to lead,Conversion of leads that respond to sales/marketing
· Campaign Average monthly "close" / sales conversion, Average revenue per transaction, Cost per click, Monthly traffic volume to Website.
· Customer analysis,Purchase trends by Time of