Ashley Peek

Marketing, Event Planning, and Communications in Indianapolis, Indiana

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Chime Innovate Youth Board 2016

Application of Interest

Agency: Just Marketing, Inc. (US)
Account Executive, Event Marketing
Age: 26

Career Summary: I came to JMI after a whirlwind year with the INDYCAR Series as a Public Relations Intern and before that a two-year ongoing Internship with theIndiana Pacers(NBA) during my final years at Indiana University (go Hoosiers!). Diving into the realm of Verizon Wireless within INDYCAR when I started at JMI seemed like a perfect fit, and it was. It challenged me to hone in on my creative thinking, content planning and brand integration in ways I never thought possible. For two years I helped plan, create and activate public relations, social media and other communications sectors for Verizon Wireless. I then took an opportunity to further my skill set that allowed me a chance to see the JMI business in a more holistic way as I transitioned to the Client Services department to take on a plethora of accounts. In a short time I become knowledgable and engrained in businesses such as: Subway, PNC Bank, Farmers Insurance and most notably Crown Royal. Crown Royal has since become a prime focus for myself and with a brand like Crown Royal I've been able to learn and grow not only professionally but personally. Crown Royal has strong roots and heritage, but is also constantly looking for the newest ways to activate. Everyday I am looking for ways to better myself in all facets, and JMI, accounts like Crown Royal and the possibility of being a member of the Chime Innovate Board help me do that.

My proudest professional achievement: In 2014 Verizon Wireless looked to become the title sponsor of the IndyCar series. While working with a small team of JMI-ers, I was able to understand the utter importance of such a partnership. With late nights and early mornings we were successful in helping plan and communicate the title announcement. Being part of such a statement moment, not only for Verizon, not only for INDYCAR, but for JMI, was a moment in my career I won't soon forget. The hours of dedication to make sure everything went smoothly was just he beginning of a business relationship that has only grown since that day.

  • Work
    • Just Marketing, Inc.
  • Education
    • Indiana University