Eugene Ashton-Gonzalez

Designer in San Francisco, California

Eugene Ashton-Gonzalez

Designer in San Francisco, California

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I am an immersive narrative & experience designer based in the Bay Area. My deep background in performance and story have led me to specialize in personally facilitating experiences for organizations and private clients.

I am the director and co-creator of Eat My Heart Out, a storytelling dinner theater. Founded in New York in 2012, EMHO pairs live storytelling with a multi-course meal inspired by the performances themselves.

I created The Signal Room, a rogue museum and cabaret inside an abandoned naval signal tower that was profiled by the San Francisco Chronicle in a short film, KQED's California Report, and Vice, among others.

I am the co-creator of The San Francisco Oracle Deck, the first set of oracle cards based on the city of San Francisco.

As of 2021, I am at work on my first graphic novel, and continue to design ceremonies in unusual spaces.

  • Education
    • Yale University
    • Columbia Graduate School of Journalism