Mike Byron

As a creative director, I have a passionate attitude and enthusiasm to develop inspiring video communication productions to help businesses build a strong connection with their target market.

Since 1991 I've been involved in numerous projects with global and local brands like Nike, Pepsi, Absa, Mercedes Benz, Toyota, FIFA, Microsoft and SAB.

I've also worked with a host of South African Government institutions from DTI to Dept. Of Science and Technology, Arts and Culture, GGDA and the Innovation Hub to name but a few.

The purpose of these projects was to drive brand awareness and to inspire teams by creating promotional, educational and entertaining video content.

The lesson learned from working with these brands was the importance of creating brand prowess which in turn creates and strong magnetizing appeal to products and services.

It is with this knowledge that I'm able to help business owners and executives to understand the importance of branding and to adopt and implement brand visualization, brand positioning, and a communication strategy to connect with today’s customer.

You can click the button above to visit my website.