My name is Amanda Balough and I am the creator of A Study in Simplicity. A Study in Simplicity is an anthropological study of the social reaction to the application or lack of application of cosmetics in the food/retail business. Since I work in the food industry, I will by conducting this study over the next month or so and gauging costumers interactions with me. If you are interested, I also run another blog, Excavating the Past. You are more than welcome to visit that blog. I hope you will follow me in my social experiment.