Ally Walton

Boulder, Colorado, United States

I am a Eugene,Oregon native obsessed with Oregon football and a lover of all things Colorado. A recent graduate from University of Colorado at Boulder with a B.A. in economics and a French minor. Developed from my experience with economics, I love nerding out with statistics and analystics. I have also developed a passion for working in the retail industry.

Currently a digital merchandising intern at Finish Line in Boulder, Colorado where I assist with product set up including categorization, filter and collection attribution, photography, availability and pricing. I also assist Digital Merchandisers with product sequencing and on-site placement, collaborate with buying team to assure product assortment is reflected online accurately; optimize internal search through in-depth analysis and awareness of product selection adjustment.

Previously I have interned with Newton Running Copmany as an International Sales Intern and at Quick Left as a Marketing and Sales Intern wiith in the marketing department. With Newton, I was the liason between the international accounts and headquarters where I created and mainted continuty. Additionally I lead market research to determine possible new race opportunities, particpated in brand marketing meetings, monitored social media and gathered content for Newton's first eNewsletter.

At Quick Left, I harbored experience with lead development and lead nurturing with assistance from HubSpot, Salesforce and other great tools. I've also handled integrated marketing campaigns, one of which generated over a 50% response rate. Maintained public relations through media list management and out reach. I have managed social media as well as engaged in strategic planning and budget forecasting.

A coffee, outdoor and puppy lover looking to succeed in the business world while managing to watch college football Saturdays on ESPN, to go for long runs along the river and to obsess over new pinterest recipes. Recently, I was able to travel the world and am thankful everyday for that opportunity as I try to extract my experience and incorporate it into daily life.

  • Work
    • Finish Line
  • Education
    • University of Colorado at Boulder