Aviva Leebow Wolmer is a steel industry veteran currently spearheading a new stealth mode initiative. (More exciting news coming soon!) She is the former CEO of Pacesetter, a flat rolled steel service center who is a champion of providing bottom line value to its customer partners through continuous improvement across production, quality, and supply chain. Her unique focus on technology, developing talent, and strong family culture has made her a pioneer in the steel industry. Aviva remains firm in her vision of the steel industry as a vibrant, technology-driven cornerstone of American manufacturing.

As CEO of Pacesetter, Aviva challenged preconceptions of the industry, benefiting not only Pacesetter but also the entire market. While this drive has always been part of her ethos, she credits her many roles in the company as valuable learning lessons for herself.

These roles include Learning Leader, Vice President for People, Acting Vice President of Sales and Executive Vice President. By wearing these various hats, Aviva continued her hands-on approach with customers, suppliers and associates alike. She developed a deep rapport with customers while involving herself in essential company roles like finance, communication, talent retention and acquisition.

A thought leader in the steel industry, Aviva is frequently invited to speak at conferences and radio shows to share her innovative focus on talent and technology to help drive the ultimate customer experience. She’s been featured on Worldwide Business with Kathy Ireland and was a keynote speaker at the North American Steel Conference in 2015.