Ayanda Mkhwanazi

PR, Social Media Manager, and Media Relations in Johannesburg

Ayanda Mkhwanazi

PR, Social Media Manager, and Media Relations in Johannesburg

With almost 2 years of experience in the PR and communications field, I have finely tuned my expertise in both social media and PR. My strengths lie in various aspects, including content creation, strategic scheduling for optimal release times, crafting captivating social media content, and seamlessly managing multiple social media platforms. Within the realm of PR, I am an integral part of the Media Relations team, contributing to the acquisition of media opportunities for our clients. Additionally, I play a significant role in PR Sponsorship, serving as a liaison between clients and the media. My responsibilities encompass pitching stories, arranging interviews, and overseeing press releases to ensure the accurate and positive portrayal of our clients' messages.

My approach to every project is underpinned by unwavering values of transparency, honesty, and authenticity. I am a proficient problem solver, adept at thinking on my feet and offering both internal and external solutions. Moreover, I possess a knack for data retrieval and analytics, utilizing tools such as BAV, Brandwatch, GWI, Influencer Plus, Soundcharts, Facebook ads, LinkedIn, Instagram, twitter, TikTok and Songstats to gather valuable insights.With a year and few months of experience in the PR and communications field, I have finely tuned my expertise in both social media and PR. My strengths lie in various aspects, including content creation, strategic scheduling for optimal release times, crafting captivating social media content, and seamlessly managing multiple social media platforms. Within the realm of PR, I am an integral part of the Media Relations team, contributing to the acquisition of media opportunities for our clients. Additionally, I play a significant role in PR Sponsorship, serving as a liaison between clients and the media. My responsibilities encompass pitching stories, arranging interviews, and overseeing press releases to ensure the accurate and positive portrayal of our clients' messages. My approach to every project is underpinned by unwavering values of transparency, honesty, and authenticity. I am a proficient problem solver, adept at thinking on my feet and offering both internal and external solutions. Moreover, I possess a knack for data retrieval and analytics, utilizing tools such as BAV, Brandwatch, GWI, Influencer Plus, Soundcharts, Facebook ads, LinkedIn, Instagram, twitter, TikTok and Songstats to gather valuable insights.