Dan Thornton created TheWayoftheWeb, a specialist consultancy for digital content and marketing, which helps businesses to earn increased custom by developing great multimedia content, allowing people to find it easily via search engines, and empowering the business and consumers to interact to build mutual trust and respect.
He is also the founder of Hot Mod Media, a digital publishing network which aims to prove you really can bootstrap a media empire! Sites include OnlineRaceDriver, FPSPrestige, Patchwork Kitchen, Rescars and Rescogs.
He also writes for various websites and publications on a freelance basis.
Previously he was the first Community Marketing Manager appointed by Bauer Media, the UK's largest magazine publisher, and went on to be the first Digital Marketing Manager for Absolute Radio.
He also started Digital People in Peterborough, a networking and social group for anyone in the East Anglia region.
And he's much happier when he's not writing about himself in the third person.