Bruce Bushnell


Visit my website

As a great solution provider, I pride my ability to manage multiple workloads as the General Manager of Selmach Machinery Ltd. My role involves driving lead generation and sales, securing new partnerships and ensuring customer satisfaction.

From a young age I have always been passionate about the engineering and fabrication industry. This passion has paid off with the ability to provide customer focused solutions and the correct machinery for your everyday metalworking requirements.

With over 15 years experience in the metal working machinery industry I have a great understanding of the metal engineering and fabrication sectors. Noted for my high success rate and forward thinking approach Selmach Machinery Ltd is the product of our success.

Selmach Machinery is a specialist supplier to the metalworking industry. We are leading suppliers who put all our energy into SERVICE, EFFICIENCY and QUALITY and have built an enviable reputation within the trade. Selmach know how critical it is to 'deliver the goods' and appreciate the 'knock on effects' if a project is held up. We understand the business.

Selmach Machinery is part of the Selkent Industrial Group which was established in 1980 and is a family run company with traditional values. We are constantly striving to improve, aiming for SIMPLE, HONEST, ON-TIME, QUALITY service every time. Give our sales team a call, we will be happy to discuss your requirements. We can also supply any technical specifications you might need and will gladly give on site demonstrations of machinery or products. Selkent Industrial Group has been awarded ISO 9001 certification. This certification has only been achieved by about 5% of UK businesses and this prestigious award is supported by the Government and recognised worldwide.