Brad Brown

Midwest (St. Louis Metro Area)

Brad Brown has more than 20 plus years of professional marketing and sales experience.

Brad started B2 Consulting, LLC in the fall of 2012 and focuses on assisting client(s) to achieve marketing, sales, and business growth goals.

Brad joined Anheuser-Busch in 1991 and held various positions in promotional merchandise/licensing, retail sales promotion and media, sports & entertainment marketing.

Brad was the Vice President of the Sports & Entertainment Marketing group in charge of overseeing the domestic portfolio for one of largest and most recognizable sponsors. He was responsible for leading Anheuser-Busch’s in-house agency that identified, evaluated, negotiated, contracted and activated A-B’s sports & entertainment marketing properties and sponsorships – a portfolio that includes official sponsorship of the NFL, MLB, NBA, numerous NCAA school(s), USOC, U.S. Soccer, Rock & Roll Marathons, Iron Man events, MLS, FIFA, UFC, PGA Tour and LPGA Tour, as well as sponsorship of Kevin Harvick and the No. 29 Budweiser Chevrolet in NASCAR. The entertainment portfolio included robust film/TV product placements, celebrity endorsement deals, as well as agreements with Aaron Rodgers (NFL Quarterback), Dirk Nowitzki (NBA Player), Chris Paul (NBA Player), Dale Earnhardt Jr. (NASCAR Cup Driver), Jimmie Johnson, NASCAR Cup Driver), Kasey Kahne (NASCAR Cup Driver), Sergio Garcia (Pro Golfer), Lance Armstrong (Cycling/Livestrong), Natalie Gulbis (LPGA Golfer), Javier “Chicharito” Hernandez (Mexican National Soccer Team), Jay-Z, Live Nation, AEG Live, Pitbull, Zac Brown Brand, Dierks Bentley, Eric Church, among many others.

Prior to his assignment as Vice President, he served as a director in the Sports Marketing group overseeing key properties such as MLB, NBA, NHL, NASCAR motorsports, and UFC. Additionally, he also held the role as a sports marketing manager, where he was responsible for contracting and executing sports marketing properties and sponsorships, supporting and enhancing the brand image at sports events/venues and producing regular season television broadcasts of St. Louis Cardinals baseball.

Brad also served on the St. Louis Sports Commission Executive Board of Directors as well as the St. Louis Police Athletic League Executive Board.

Brad Brown earned both his Bachelor of Science and Master of Business Administration (MBA) degrees from St. Louis University.
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  • Work
    • Principal - B2 Consulting, LLC
  • Education
    • BS: Business Administration (Accounting) - St. Louis University
    • MBA (Marketing) - St. Louis University
    • Executive Leadership Program - Stanford Graduate Business School