Benoît Drouillat is a freelance information architect. He works on projects focused on information design issues. Since 2006, he is also creative director of WordAppeal, an editorial consultancy. He teaches interface design at the Universities of Limoges, Paris Est -Créteil and at L'École Multimédia. He has published 2 books with Nicole Pignier: Penser le webdesign (2004) and Le Webdesign, sociale expérience des interfaces web (2008). He is the founding president of *designers interactifs* (2006), an organization to advance the interactive design profession. He is also a board member of APCI (Agence pour la Promotion de la Création Industrielle) and AFD (Alliance Française des Designers).