Beatrice Gamba

Head of innovation in Rome, Italy

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I'm Beatrice Gamba, for the past 9 years, I’ve been working in international settings, driving innovation within enterprise companies. Currently, as Head of Innovation at WordLift, I lead a talented team of SEO specialists, data analysts, and digital marketers in delivering innovative solutions to top-tier clients like EssilorLuxottica, The Level Group, and Ippen Digital.

🔵 I specialize in helping global organizations, including Fortune 500 companies, address critical challenges such as:

  • "How can we drive digital transformation to accelerate online growth?"
  • "How can we scale digital operations using cutting-edge technologies like AI?"
    My passion lies in harnessing advanced technologies like structured data and AI to transform businesses and unlock their full digital potential.

🔵 I focus on developing omni-channel digital strategies that enable editorial groups and large e-commerce platforms to double their organic search revenue, while fostering a culture of innovation within their teams.

🔵 My expertise spans: SEO, Generative AI, Omni-channel Digital Marketing, Knowledge Graphs, Data Science, User Acquisition, Innovation, Content Strategy, E-commerce, Marketplaces, Leadership, and Team Building.

A few highlights about me:

💰 Enabled a leading international digital publisher to significantly increase organic search revenue through the strategic use of AI and structured data.

💼 Lead a team delivering advanced SEO solutions for Fortune 500 companies, driving up to 3x online visibility.

🗣️ I am a regular speaker at webinars and at conferences worldwide:

  • Connected Data 2024 at Convene in London, with the talk: " Transforming Data into Dialogue: Knowledge Graphs and Ontologies in the Future Web shaped by AI."
  • The Knowledge Graph Conference 2024 at Cornell Tech in New York, with the panel: "Enabling the Impossible: SEO and Knowledge Graphs for large financial publishers"
  • The Knowledge Graph Conference 2023 at Cornell Tech in New York, with the keynote: "The Power of Knowledge Graphs in modern SEO".

🌍 Collaborated with major European companies like Zalando, managing partnerships and driving digital transformation.

📈 Passionate about leveraging knowledge graphs and AI to drive innovation in SEO and digital marketing.

🏃‍♀️ In my spare time I collect and spin vinyl records from the 70s, I read a lot and I like to run outside.

  • Work
    • WordLift