My name is Becca Dachille and I am a senior studying Journalism: Strategic Communication and Business at the University of Wisconsin-Madison. I am passionate about the fields of marketing, advertising, and PR. The ability to captivate an audience in only 30 seconds or to create such a powerful brand out of something as simple as a soda fascinates me.
I am a stubborn Chicago Bears fan in the land of green and yellow, and I wouldn't have it any other way. My favorite show is Sports Center, and unlike the woman in the McDonald's commercial, I do believe that Sunday is just for watching football (but since I'm a student, it's unfortunately also for homework). In a second life I might be a detective, because I have an unhealthy obsession with crime shows like Law and Order: SVU and Criminal Minds. I love the big city and bright lights and feel more at peace with horns honking outside my window.