Melissa Welch

Ecosystem Partner Marketing, developer programs, and community strategy

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I lead ecosystem and partner marketing programs that help developer platforms scale by connecting partners, builders, and advocates through clear systems, data-driven GTM strategy, and durable community infrastructure.

My work spans developer relations, technical content, developer education, lifecycle and CRM programs, and global community operations. I specialize in turning fragmented initiatives into repeatable, measurable frameworks that support sustainable ecosystem growth.

Earlier in my career, I worked in game development and audio engineering, which still shapes how I think about storytelling, tooling, and developer-first experiences.

Education

B.S. Sound Arts
Audio Engineering and Game Development focus

M.S. Marketing
Digital Marketing concentration

Doctor of Business Administration
Strategy and Innovation (in progress)

I’m open to thoughtful collaboration, ecosystem partnerships, and conversations about building durable, developer-led growth.

Outside of work, I’m a parent, a returned expat, and someone who values clarity, accessibility, and humane systems.

  • Work
    • Sui Foundation
  • Education
    • SAE Expression College
    • Western Governors University
    • Capella University