Ben Cruz

Global Product Innovation in Baltimore, Maryland

Ben Cruz

Global Product Innovation in Baltimore, Maryland

Book a consultation

I'm all about developing and launching new products and services. I founded, ran, and exited Synchromedia (mobile content) and Demand ID Systems (market intelligence via crowdsourcing). I thoroughly enjoy mentoring a half dozen fledgling ventures and swimming in the entrepreneurial waters around Baltimore & DC. I might even get snared on an exciting company's fishing line. Lures I find hard to resist are disruptive and transformative internet and mobile ventures, particularly if they are infused with social good. Drop me a line.

I've led international product development & marketing for both product and service companies, planned and executed two global re-brandings, led creation of a R&D funding consortium, managed international licensing and export sales, and co-led the development and launch of dozens of online degrees, concentrations, and certificate programs. I serve as Interim CMO of Jedvice, LLC and teach International Business at Loyola University of Maryland. My own degree is Master of International Management from Thunderbird.

My way IS the highway - global travel and culture including live and recorded music of all kinds, scuba diving, hiking, and yoga to counterbalance my addiction to political and economic news. Golf is my mistress - she is cruel but I come back to her willingly. My heart warms to the cultural- and bio-diversity of the Mid-Atlantic but my soul belongs to the US Southwest.

  • Education
    • Thunderbird School of Global Management