Borregaard Frandsen

This is the second part of the Google Jagger update discussion. The 1st component of this article discussed the overview of how and why Google requirements to update its site ranking algorithms periodically. This write-up shall discuss the particular places the Jagger update has altered in the Google algorithm.

Sources at Google claim that the modifications we see are component of 3-phase update (Jagger1, Jagger2 & Jagger3). At the time of writing this post, we are in the completion stage of Jagger2 update. The Jagger3 update is anticipated to be rolled out more than the next couple of weeks.

Jagger Update 1

The Jagger 1 update pre-shocks really began with a string of back-link updates that started in September 2005 and continued into middle of October 2005. In mid October, Google updated its PageRank database for public view. Typically updated as soon as a quarter, the PR update usually creates a stir. Whilst most Search engine optimization pros heavily play-down the importance of PR in ranking, the legacy of its value is so deep-rooted in the minds of most webmasters, that it is hard to shake it off as an insignificant ranking parameter.

Jagger Update 2

It is believed that the Jagger two update is now total and replicated to all the data centers of Google. Even so, you may nevertheless notice some fluctuations in the rankings as issues stabilize for every single update. We are now at the threshold of the 3rd phase of the Jagger update, which is expected to initiate sometime in the second week of November 2005.

From what we have studied so far, Google has re-engineered numerous aspects of its algorithm. Amongst other elements we will know as items roll out, we think it has altered the impact of the following:-

1. Value of incoming hyperlinks

two. Value of anchor text in incoming links

3. Content material on page of incoming links

4. Keyword repetitions in anchor text

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6. Nature of websites linking to you

7. Directory hyperlinks

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