Ben Kilmer

JMU MAY 2010 'Grad

Job 1: Biz Dev @ Grooveshark

PRE BBA: Web Portfolio

POST BBA:

Pioneering the future music industry. Convention is broken. Innovation is King.

Due to complacency in the face of disruptive technology, the music industry is the true poster boy of change; foreshadowing the future of all digital media.
Representing both the artist and consumer, I strive to:

- (re)montetize music through embracing the sponsorship model, internet advertising, and virtual currencies.

- improve ease of access to consumers through a variety of touch points

- promote viral organic traction through social artist ecosystems

- connect fans to engaging, exclusive artist content

- leverage demographic/psychographic data to monetize music within lifestyle trends.

Core Competencies...

- Entrepreneurship: identifying, creating, and capitalizing on great opportunity

- Efficiency: Streamlining established and new processes

-Business Development: Optimizing revenue and strategic positioning

-Product Development: Creating, modeling, and scaling new sustainable revenue streams

-Communication: Focusing teams, gleaning insight, and fostering synergies