Bess Childs

Director of Marketing, OpenX in Los Angeles, California

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Top performing B2B marketing management professional with an outstanding track record of success generating millions in business, revenue, and market shares via the design and seamless execution of integrated marketing strategies and programs. Work collaboratively with product, market, and client leaders and senior management in innovative development and launch of marketing plans. Focused, tireless, highly creative contributor who leverages superior project management skills and extreme attention to detail to produce results. Effective in gaining the trust of individuals, achieving consensus, and maintaining long-term, mutually-beneficial relationships. Forge and direct cross-functional teams / organizations. Exceed all goals and expectations on a continuous basis. Areas of expertise include:

• Marketing Strategy

• Budgeting & Financials

• Project Management

• Staff Training & Development

• Program Development

• Event Strategy

• Event Planning & Logistics

• Product Launch

• Lead & Demand Generation

• Content Marketing

• Multimedia Marketing Campaign

• Email Marketing

• Inbound Marketing

• Strategic Planning

• Client Relations

• Partnerships / Alliances

• Salesforce.com

• Marketing Automation

• Team Leadership

• Cross-Functional Teams

• Vendor Management

  • Work
    • OpenX, MarketShare, Acxiom
  • Education
    • Western State Colorado University