john henry

What Can Facebook Marketing Do For Your Business?

There are untold numbers of <a href="http://www.facebook.com">Facebook</a> users. You may even be one of them. If you're a business owner, you should

know how you can reach those individuals so that you may gain a new customer base. This article will teach you

what you have to do.

When using Facebook to market your business, always remember to post in a professional manner. You want to ensure

that you always keep your page professional because it is a reflection of your business. Being professional can

bring respect.

<img alt="" border="0" title="" src="http://www.buuteeq.com/blog/wp-content/uploads/2011/01/facebook-for-hotels33.jpg" />

Do not wait too long in between posts, or you can risk your audience being swayed by another business owner.

People these days have a need for loads of information. if they get that then they have to wait to receive

anymore, they will become bored and impatient. Try post at least once every day or two.

Use Facebook as a customer service tool. Invite customers to send you questions, comments or complaints by

commenting on your Facebook page. This is a great way to display your excellent customer service policies. Answer

questions in details and offer refunds or new products right away to the customers who complain.

If you want to use Promoted Posts, do so only with your current fan base. When a non-fan sees "Promoted", they

think it's a "Sponsored Ad" and tend not to click on it. Your current fans won't think that way as they already

know who you are and what you do, and obviously like it.

When working on Facebook fan engagement through building conversation, lean towards posting easy to answer

questions. If you post complex questions, you won't get many responses and you could even drive some fans away.

Keep the questions simple, and aim for questions that only take a few words to answer. This will increase the

interactivity surrounding your page.

Choose your Facebook profile picture carefully. You could for instance use an image of your logo or latest

product. Do not hesitate to change your profile picture regularly but make sure your page remains easy to

identify. Customize your page further by creating a cover picture that corresponds to the kind