I am currently a Senior Practice Consultant and Subject Matter Expert for Gallup. I have worked extensively with organizations in the consumer goods, financial, healthcare, hospitality, insurance, pharmaceutical, and professional sports sectors. I focus on combining various methodologies — including quantitative analysis and ethnographic, observational, and other qualitative techniques — to understand, predict, and influence human behavior. I also lead many of Gallup’s analytics and modeling engagements and help clients build “data cultures” that apply data and analytics more productively in decision making.
I am also a widely-read author and researcher in the areas of talent evaluation, player analysis, and performance analytics for professional baseball and serve as a consultant and advisor to a major league team.