Bram Kersten

Global Digital Product Owner in Eindhoven, Netherlands

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Bram is a very skilfull eXperience Designer with extensive experience (10+ years). Bram thrives well in complex and politic sensitive environments where he is able to organize all stakeholders around him with a clear focus to the All Channel Customer eXperience. While Customer Centricity became a natural way of thinking for him, fulfilling the needs of the end user is in his opinion not the Holy Grail to success. That is, acting at the center of an organization and advocating the end-user needs, realizing business value while taking into account technological constraints.

Bram is appreciated by his customers because of his expertise, pleasant handling, open and honest character, determination and customer focus. In addition he stands for his solutions, he knows how to separate main from sub causes, he has strong communicative skills and he functions as the ’haarlemmerolie’ in the organisation. So, if you are in search for an enthusiastic, involved and pleasant person with excellent communication skills helping you to achieve your Customer Centric goals, your search has ended.

Specialties: User eXperience (UX), User Centred Design (UCD), Customer eXperience (CX / CEM), Cross Channel, Usability Testing, Interaction Design (IA, IxD), Concept Development, (Employee) Net Promotor Score - (e)NPS

  • Work
    • Capgemini
  • Education
    • Human Technology Interaction
    • User System Interaction
    • Automotive Engineering