Online Marketing, SEO Expert, and Software Engineer in Raleigh, North Carolina
An innovator, pioneer and leader at heart, it's my nature to charge boldly forth into the unknown as I imagine something better and then actually implement it. While most of my career has been focused on Information Technology (IT) in the large enterprise, in more recent years as Managing Partner at Extellior, I've ventured far beyond the traditional boundaries of IT into the realms of sales & marketing and product management.
At home in the large enterprise, my formal work experience includes Datacenter, Infrastructure, LAN/WAN/Telecom, DNS & DHCP, Video Conferencing, A/V, Active Directory, Windows Server, Linux, Databases, InfoSec, & Software Development - particularly Azure Functions with C# and WinForms/VB.NET. PMP. I have a keen interest in information security and was a Certified Ethical Hacker (CEH) for 8 years. More than just a technologist, I'm very interested in helping business succeed overall and help clients implement effective sales funnels with associated marketing mechanism, and improve their online presence with Search Engine Optimization (SEO) and other marketing mechanisms such as FaceBook ads retargeting, other social media marketing, and Google My Business (GMB) optimization.
When I can't find a software solution that does what I need, I make my own. My most recent creation is a 100% serverless Azure-functions-based license control system for PC software. The system is completely automated - when a customer pays, the license is automatically created and sent to them. It's infinitely scalable so you don't have to worry about server load ever again, and there are no servers to maintain.
As Managing Partner as Extellior LLC, I'm "hands on" architecting new solutions, coding software, managing servers, doing SEO, and helping clients grow their business through an effective online presence. I also serve as an "oursourced CIO" for SMB's needing guidance with technology.
Recently, I've dove deep into the nitty-gritty of sales funnels and copywriting, studying with some of the top names in the industry like Frank Kern and Alan Sharpe to learn the art and science of creating profitable sales funnels. After honing my craft, I achieved an industry-leading opt-in rate of 40% on our most recent lead magnet.
I am an active Project Management Professional (PMP) and hold three ITIL V3 certifications. I previously won the State of Florida Davis Productivity Award and have been featured in major media outlets a number of times.