Bruce Carey
Creative Director, Designer, and Director in Los Angeles, California
At the heart of every story is an IDEA. IDEAS are about smart thinking. Effective communication. Memorable branding. And inspired design. My life is about taking great IDEAS and expressing them thoughtfully and beautifully. In my role, I lead a team of IDEA MAKERS: art directors, writers, designers and programmers. With them, I get to go INSIDE and explore some of the world’s leading healthcare, technology, financial services and consumer goods companies. Where we create IDEAS that shape their cultures and build careers. At JWT INSIDE, we build great employer brands, smart marketing strategies and advertising campaigns. We produce memorable videos and interactive solutions, as well internal communications programs. What inspires me the most is the opportunity to create IDEAS that have great purpose in the lives of people everywhere. IDEAS touch every part of our lives...from the buildings we work in, to the devices that connect us, and the entertainment that inspires. IDEAS help us solve problems, discover opportunities and create new experiences for the world. So let’s make some great IDEAS today.