Bruce Robb

Writer and Editor in Toronto, Ontario, Canada

Bruce Robb

Writer and Editor in Toronto, Ontario, Canada

Read my blog

Writing

The Story of You

The Story of Your Company

Haikus and Headlines

Deep Dark Rich Content

Now with Pix and Snd

Find your tribe, reach your tribe, stay true to your tribe

They love your stories so much

Retelling makes them their own

And so the tribe extends exponentially

My talent is in lateral thinking. Take an idea, extend it in all directions. Inspire a team to create something from that. Group think in an assured environment of real collaboration.

I've helped clients identify their brands with professional athletes and teams at TSN.

I helped break down the fourth wall in a virtual world, bonding Pet and User at Webkinz.

I have produced scripts as short as a minute and as long as half an hour. For HBO, CBC, ABC, TVO, NBC, Teletoon, CBS, PBS and Showtime, to name a few.

I've story edited, using a dozen writers at a time, keeping impossible deadlines. For feature films like "New Waterford Girl."

Proposal writing for production companies like Shaftesbury and commercial houses like Gravity VFX.

Copywriting for broadcasters like TSN, manufacturers like Nike Canada and toy companies like International Playthings.

Webisodes for the 2007 Women's World Cup of Soccer.

Everyone is talking about Web 3.0. Content with personal context. Like sitting down to a table for two. Delivered quickly, so as to be agile. And easily changed if it lacks stickiness.

"And it turns out that tribes, not money, not factories, that can change our world, that can change politics, that can align large numbers of people. Not because you force them to do something against their will. But because they wanted to connect." - Seth Godin, TED Talks

"Data, data, data. Big data in the Cloud, little data in my sneakers. Whatever company, brand, government or organization that can pull together my real-time information will be able to influence accurately what my online context is like at any moment." - Rohn Jay Miller, socialmediatoday.com

I have just finished an extended gig as an interactive writer, for a narrative video game - Shuyan, Kung Fu Princess - coming to a tablet near you.

  • Work
    • Writer and Editor
  • Education
    • Bachelor of Fine Arts
    • Social Media Marketting.