Kyle Bunch
Entrepreneur, Innovation Executive, and Builder in Austin, TX
Kyle Bunch builds things.
Over twenty-five years, Kyle has turned where culture and technology go next into work that ships — for YouTube, Nike, Beats by Dre, ESPN, and the Los Angeles Dodgers. Currently SVP of Culture & Innovation at We Are Social, leading global social and AI for the agency's Google and YouTube business. A three-time founder with 16 years at R/GA, Kyle is based in Austin, Texas.
More at kylebunch.com
***
SELECTED WORK
- YouTube — social agency of record for @youtube. 50M+ followers, a billion-plus views a year; evolving with the help of new AI tools
- Los Angeles Dodgers — Global Sports Venture Studio, the first startup accelerator in professional sports
- Nike — the world's first brand newsroom; Nike's first branded podcast, with Kobe Bryant and LeBron James
- Beats by Dre — "Straight Outta Compton," to the whole world. Media Grand Prix, Cannes Lions 2016
- R/GA — 16 years. Three Gold Pencils at The One Show, for Nike and for Fox Sports / LA Dodgers
- Dockworks — venture-backed startup, idea to exit in three years
- Blogebrity — hacking media through creators, in 2005. Covered by The New York Times, Wired, and New York Magazine
**
WHAT KYLE BUILDS
- Creative vision + strategy
- Global social media marketing
- Artificial intelligence (AI)
- Product vision + design
- Brand + customer experience
- Innovation + technology partnerships
- Corporate venture capital + accelerators
- Data-driven insights + advanced analytics
- Creators / artists / influencers / fandoms
- Brand culture + social impact
**
TEACHING & SPEAKING
- Professor of Digital Media, IE Business School in Madrid, Spain (2011-2013).
- Kyle has guest lectured at:
- UT McCombs
- University of Chicago
- UCLA Anderson
- Miami Ad School
- SXSW
- Advertising Week
- Future of Sport Summit, Sydney
- Graduate of the University of Southern California's Marshall School of Business
**
INDUSTRIES
- Sports + Entertainment
- Technology + AI
- Travel
- Health + Wellness
****
"No more decks, just build the thing."
— Kyle Bunch