Candace Collins

TX, FL, GA, TN

My goal is to develop and execute a customized marketing campaign for my clients utilizing out-of-the-box ideas and a mix of proven concepts to deliver relevant exposure, build buzz, gain credibility, grow fan base, influence consumer behavior.

My skills excel in both the strategic planning and implementation of blue print marketing and online marketing strategies.

I also have experience in campaign management, social media marketing, email marketing, Word Press blog platforms, and website development. I work with clients to create custom marketing campaigns using both traditional and innovative techniques. I keep an up to date and broad understanding of trends in the music and entertainment Industry.

Aside from marketing I also do Administrative services that specialize in filling the needs of artists and studios as it pertains to publishing registration and setup, digital distribution submission, copyrighting, direct-to-fan online marketplace creation, and integration. Many artists know the ins and outs of the music business, but lack the knowledge on the political side and miss revenue streams. ASCAP, BMI, Sound Exchange, BDS, Mediabase, Sound Scan etc.

  • Press Release Writing and Distribution to the Media
  • Event Consulting, Design and Marketing (album release parties, open houses, product launches)
  • Business Marketing + Direct Mail Campaigns
  • Consulting for Musician’s and Record Labels
  • Music Licensing
  • Booking, Tour Event Management
  • Artist/Project Management
  • Media Ad Campaign Development, Placement and Consulting for Radio, Television, Print Media and Social Media Advertisement
  • Service referrals (Web Designers, Photographers, Video & Editing, Graphic Designers, Radio Promotions, Promotional Products, Print Vendors
  • Sponsorship Kit Design/Writing
  • Implementation of New Media Tools, App, and Services
  • Viral Video Marketing
  • Blog Set-Up, Marketing, and Strategy
  • Digital Marketing
  • Online Editorial Outreach and PR
  • Email and Mobile Marketing Campaigns (CRM)
  • Email Marketing (E-blast) to 16,000+ contacts
  • Text Message Marketing 11,000+ contacts
  • Event Hand-to-hand marketing (street team)
  • NACA College Campus Promotions
  • Social Media Marketing {SMM}

Creation

  • Work
    • Music Industry