Iván is an avid technophile with a somewhat unhealthy obsession for fat birds, especially penguins. In the fall of 2009, Ivan completed his undergraduate degree at The University of Texan-Pan American with BA in Journalism/Public Relations.
During the years preceding the completion of his bachelor of arts degree Iván developed his skills in media relations, social networking, small business identity development, small business branding, economical advertising alternatives for entrepreneurs, graphic design, project consulting, copy writing/editing, photography, web design and new media engagement.
As a self-dubbed media aficionado Iván believes that fusing todays technology with time-proven advertising ideals and techniques allows for the businesses message to be delivered with both quality and effective emphasis. A view adopted by Iván is that a business's line of sight should not be clouded by the short term projections or short term profit gains; the overarching goal should be long-term success, growth, financial solvency and a standard level of quality and service that places the business more than an arms length from its competitors. The small business drives the national and local economy and its success is built on the maintenance and development of personal relationships.