Carole Murphy

Most recently, running Brand & Web Marketing at Rovi. My core expertise is in product & brand marketing.

I'm passionate about hearing the customer "voice" and finding simple messages to describe how technology solves problems – getting from the technical to the storyline, connecting the product to people. On the analytic side, I like defining product and market positioning. I'm fortunate to have worked with some of the best colleagues in Silicon Valley and around the globe, marketing enterprise software for companies like Nortel, McAfee, FrontRange and Rovi.

I love dynamic environments, disruptive market trends and new technologies. Like the evolution of software to the cloud, communications transformed by social media, and gamification emerging to solve business problems.

On the personal side I keep finding cool links between high tech and my side-interests in behavior, human and animal cognition (dog-lover), the environment, and journalism!