Caroline Bailey

Hello. I sell words for a living. Sometimes by the hour, most often under salary, every once in a while in exchange for a good meal or tax write-off. Over the course of my career, I've written copy that's short, long and in-between for brands ranging from automobiles to zombies across all media from print to pixel. I'm often tasked to write copy that answers a need or creates a desire, but sometimes I've been charged with writing the quiz questions, trivia timelines, roasts and toasts. I've written punchy taglines with the goal of opening eyes and rhyming advertorials that have dropped jaws. I've drawn connections between table linens and puking presidents and won an account with a well-placed apostrophe. I'm endlessly verbal, ridiculously visual and always curious.