Bilingual (Spanish/English) and bicultural creative professional with over a decade of experience in visual communications, art direction, and photography. Proven expertise in crafting compelling brand identities, advertising campaigns, and multimedia content for advertising agencies, nonprofits, and educational institutions. Adept at leading teams, managing projects within budget and timelines, and delivering culturally relevant visual stories that inspire action.

Expertise
Direction — Leads teams to high performance and continuous improvement, valuing people as much as the product.
Design — Operates with expert knowledge of design and photo editing; proficient in Adobe Photoshop, InDesign, Illustrator, and Lightroom.
Photography — Brings comprehensive knowledge of the craft, including lighting and composition, to create inspiring, personal storytelling.

Experience
Responsible for the creation and execution of comprehensive, integrated, multichannel strategies to grow brand presence. Ensures all communication collateral is aligned with mission, budget, and timelines. At the core, the work is driven by stories and the people behind them.

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