Charles is the Founder & CEO at Ideation, an idea-making company that specializes in helping brands scale theirbusiness by effectively integrating their strategic plansinto day-to-day implementation. Ideation fills this gapbetween strategy and implementation with innovativeapproaches to idea execution, team-driven support, brand(re)development & effective storytelling, and creativeservices that bridge concepts into the real world. He isalso the author ofGood Idea. Now What?: How to MoveIdeas to Execution, a practical book designed to helppeople move ideas to implementation.

Charles is regularly invited to speak to leading brands on topics such as fostering creativity, disruptive innovation,idea-making, and brand strategy. Executive leaders frombrands including Wells Fargo, Toyota, William MorrisEndeavor, NBCUniversal, CAA, Caterpillar, ONE Campaign/ Product (RED), The White House, Catalyst, and manyothers have benefited from having Charles present attheir key events. In addition to speaking, Charles hasserved as host and/or moderator for numerous eventswith NY Times best-selling authors and executives frombrands including Google, Twitter, Groupon, Starwood,Disney, NBCUniversal, CAA, Toyota, TOMS, charity: water,United Way, World Vision, and many others.