Chelo Jimenez
Madrid, Spain
Marketing and Communication professional with 13+ years of experience, working in technological multinational companies, defining & executing International Marketing & Communication Strategies and programs, having achieved significant results in:
- Definition of the strategy, budget planning and the following-up of relational and direct marketing activities.
- Effective Internet strategies with experience in e-marketing using Social Media, Web Analytics, Email Marketing, Search Engine Marketing & Optimization (SEM&SEO).
- Development and implementation of internal and external communication strategies.
- Vendor negotiations and management.
- Strategic and operational knowledge of product branding, multi-media campaigning and planning, target marketing and incentive program planning.
Specialties: Experience in E-marketing strategies including Social Media Marketing (SMM) and Optimization (SMO), Web Analytics, Email Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM) for local and global online presence.