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Since millions of users are in social networking sites, social media marketing is working like charm for the businesses and brand that is looking for making their progress in online. The one of the best and leading social media for marketing is instagram. It is a site and mobile based application used to share contents in the form of photos and videos. Though, it begun in the footsteps of twitter and facebook, its uniqueness about photo sharing has made it very popular these days. It facilitates sharing photo with adding filters and effects on the site itself.