Fearless Leader of Central Coast. A Creative Think Tank for Advertising Content UX Design Chris spent 15 years working with clients as diverse as Allstate, where his work elevated the national debate on child safety seats, to Coca-Cola, where he lead the team that created IYDKYDG (If You Don't Know, You Don't Go) an underground teen social network. Chris launched Central Coast in Chicago and helped build FLOR Carpet Tiles into the darling of the design community. Within the first year of working with FLOR, Chris helped the FLOR leadership pitch and partner with Martha Stuarts Omnimedia. Chris and the the innovate thinkers at Central Coast have developed original web programming, multi-tiered applications the integrate web and mobile devices and platforms. Today Chris commutes between Central Coast offices in Chicago and Portland, OR.