Chris Maclaren
My storytelling career began at Nike delivering technical product training presentations to retail staff in sports stores across the UK. This was grassroots, in-store, low-tech storytelling…No laptop, no slides, no PowerPoint. Just me and a story.
Later, as my audiences became more corporate, software such as PowerPoint, Keynote, Photoshop, Illustrator and InDesign became invaluable in my objective to create engaging and inspiring presentations. Supporting a story with well-designed, visually impactful slides strengthened my belief that a presentation can (and should) do more than just educate an audience…it should resonate with them.
This belief has inspired me to create chrismaclaren design to share my passion and expertise with others who want their stories shared.