Ciara McNeely

Senior Demand Generation and Revenue Marketing leader with 10+ years of experience driving scalable pipeline growth for B2B technology companies. Proven track record of owning multi-million-dollar marketing budgets, building high-performing teams, and delivering measurable revenue impact across SaaS and enterprise environments.

I specialize in building and optimizing full-funnel demand generation systems that connect marketing activity directly to sales pipeline and revenue outcomes. My focus is on creating predictable, scalable acquisition engines across paid media, lifecycle, and digital channels, with strong alignment to sales and revenue operations.

I’ve led demand generation programs for organizations that have gone on to successful acquisitions by companies such as Accenture and Zayo, consistently operating in environments where marketing is expected to directly support revenue performance and pipeline efficiency.