Clement Dan

Senior marketing and business development consultant, with over 20 years of experience in international projects. Over two hundred successful business development projects managed in eight countries, for Romanian, American, German, Austrian, Indian and Italian clients, operating in twenty-seven different industries. A selection of projects includes:
• Communication & PR strategy development as well as one year of direct assistance in tactical implementation for Chevron, one of the world's leading energy companies, with over 200 billion turnover, to support entry and establishment of operations in Romania;
• Redesign of the international marketing strategy and implementation of marketing plan for Softwin BitDefender, a 700 employees software company, to support triple sales volume increase year-over-year;
• Initiation, strategy design and international promotion of the "Romanian Furniture for Foreign Markets" project of CIPE, a Washington D.C. based NGO, resulting in over twenty successful joint-venture manufacturing and export operations;
• Rebranding strategy and management for GeCAD, a data security software company; new marketing strategy design and implementation, leading to a spectacular boost of the business and growth of the company from 17 to over 200 employees and subsequent acquisition by Microsoft Corp.;
• Marketing strategy and three-year business plan to sustain the development program of Rodipet, a 3,500 employees company with national operations, the largest press distribution company in Romania;
• Strategy design, concept, executive planning and implementation coordination of a nation-wide communication campaign for NATO, generating a positive attitude of the population of Romania, prior to the country joining the organization.

Specialties: international marketing, new market entry, branding/re-branding, sales boost, operational costs reduction