Carlissa Louther

I am a marketing strategist, who focuses on Integrated Marketing Campaigns. Currently I manage the digital channels in the partner marketing group at Citibank with the goal of acquiring new checking account customers. The breadth of my marketing background includes digital (email, banners, interstitials), traditional (direct mail, statements, print ads) and events (trade shows for lead generation).

My goal is to expand into social and mobile media. With my experience in acquisitions, customer retention, leading teams, program management and strategic planning I would say I’m a well-rounded seasoned marketing professional with almost 20 years of experience.